Official Inauguration of Emami East Bengal at Kolkata by Amlan Biswas
East Bengal Club, the century old heritage football club of India based in Kolkata join hands with Emami Group, a multi-crore business conglomerate on 2nd August,2022 at The Oberoi Grand Hotel, Kolkata. Hence, Emami East Bengal officially launched - Red and Golds to play ISL 2022-23 as East Bengal FC.
Emami Group & East Bengal Club Join Hands to launch EMAMI EAST BENGAL. Emami Group, the Kolkata headquartered diversified business
conglomerate formally signed an agreement today as the new investor of the East Bengal Club, the century old heritage football club of India based in Kolkata to form a joint venture Company, named “EMAMI EAST BENGAL FC PVT. LTD”. Emami Group is an Rs 25,000 cr business conglomerate which enjoys strong leadership presence in diverse sectors like FMCG, Edible Oil, Newsprint & Packaging Board, Real Estate,
Writing Instruments, Healthcare, Retail and
Contemporary Art. Emami Group, through this partnership, will
associate itself as an investor to strengthen the
brand equity of East Bengal Club and also develop
the Club as one of the premium footballing brands in the country. East Bengal and Emami Group formally launched their joint venture 'Emami East Bengal' on 2nd August,2022 with Emami Group holding 77 per cent share and East Bengal holding the remaining 23 per cent share in the newly formed company. The representatives of the newly formed company also confirmed that the Red and Golds will take part in every major competition including the Indian Super League (ISL) in the upcoming 2022-23 season as 'East Bengal FC'. The ratio of the Board Members is set to be three from East Bengal and seven from Emami Group.
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